Production Company PUSHPLAY and Heckler joined forces to bring production, post-production and visual effects on All Nippon Airways’ (ANA) Fly Otaku campaign, a bold creative celebration of anime, fandom and transformation, brought to life across three distinctive commercials directed by Daniel Iglesias Jr.

Developed with H&K, the campaign was realised through a complex, fully remote workflow spanning seven time zones. The project connected a truly global creative team.


AgencyBurson Global

DirectorDaniel Igliesas Jr

ProducerDavid Clarke

Director of PhotographyKai Saul

Three part travel commercial celebrating Japanese culture