In store and online video and social assets for Footlocker to release the Asics Chochin Pack, a shoe inspired by traditional Japanese lanterns. We collaborated with Japanese Australian dancer Koh Yamada to highlight the agility of the shoe.
DirectorJonathon Lim and Berni Jiang
ProducerSophia de Vries
Production AssistantMadi Hyde
DPLucca Barone-Peters
Video and social assests for Footlocker to release the Asics Chochin Pack, a shoe inspired by traditional Japanese lanterns.